"I have to confess that initially we were reluctant since, up until now, we always perceived storytelling as a wishy-washy superficial nicety which never really clicked with our need for a concrete output."
- Masters Candidate at TU/e
THE GOAL
The aim of this project was to design the spatial experience of the upcoming Automotive Campus in Helmond as a visual space for innovation and learning.
REQUIRED EXPERTISE
Designing for Experience, Design Facilitation
CLIENT INFO
The Automotive Campus in Helmond, is the national and international hotspot, meeting place and a potential business location that offers an environment for learning and working, a state of the art technology and related facilities for automotive business.
MY ROLE
I have provided Strategic Design Facilitation.
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