IT'S NOT REALLY DIFFICULT TO BECOME A DESIGNER*

*AS SOON AS YOU LEARN HOW TO: [1] Cultivate the ability to conjure a genuine interest in any subject at any given time. [2] Empathize with professionals in the industry context, following a systemic approach under strict deadlines. [3] Empathize with people in the context of their daily lives following a systemic approach under strict deadlines. [4] Deliberately invoke inspiration and command creativity. [5] Challenge experts on their expertise with strong arguments that are backed up with data. [6] Feel at home in a world of constant uncertainty, skeptic questions, ill-informed arguments, and wicked problems. [7] Listen more and talk less. [8] Distinguish a design trend from a design principle. [9] Charge the right amount for your added value. [10] Embrace design as a preoccupation as well as an occupation.