Re-forming the Energy-Drink Experience by to exploring a healthy and cool alternative to replace the Energy Drink syndrome amongst teenagers.
Design for Innovation, Service & Experience
Tetra Pak - Innovation Pioneers is a network founded by innovation practitioners from various industries, with experience in strategic, tactical as well as operational management of innovation.
I have equipped & coached innovation officers who represent their company in the network (such as IKEA, Tetra Pak, Astra Zeneca, Volvo, Thule, etc.) with strategic guidance and facilitated the co-creative process of exploring the problems and opportunities to enhance the youth drinking experience.