"Previously, it was all about selling a great product to beautiful people, living perfect lives. Now, we understand that we need a credible story with believable characters!"
- Copywriter at GameHouse
THE GOAL
Attracting 10.000 New Casual Gamers from the US Market.
REQUIRED EXPERTISE
Strategic Design Facilitation
CLIENT INFO
Gamehouse is a developer, publisher, and distributer of casual games with millions of players around the world. 
MY ROLE
I have provided Strategic Design Facilitation to support exploring design directions for a video pitch that will introduce their game portal.
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